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Apr 27, 2016

Join John Sonnhalter and myself as we share how to best reach and sell building materials contractors. Contractors are one of the most important customers for building materials companies. They are also the hardest to change and to reach. We show you how to reach and sell contractors. John is from the Sonnhalter agency...


Apr 20, 2016

Jason Yana of Jason Yana Studios and I discuss the importance of correctly showing customers what your product looks like, how it installs and the problems it solves. There are many times when a photograph can't tell the story. In these cases, an illustration or an animated video is the best choice.


Apr 13, 2016

Learn the importance of content marketing in promoting your building materials company and products. You'll learn how to get started and how to outperform your competition by providing your customers with the answers to their online...